Good Energy

New TV advert promises 'hassle free' heat pumps

Agency: McCann Bristol


Renewable electricity company Good Energy has revealed its new TV advert urging homeowners to choose the greener option with a Good Energy heat pump.

The 20 second ad, voiced by soul singer and songwriter Lemar, features an animation of a deflating home with the question ‘heating letting your home down?’

Two animated engineers then install a heat pump onto the deflated home, which then reinflates as viewers are encouraged choose hassle free heating and ‘fill their home with Good Energy’.

Good Energy worked with McCann Bristol on the creative development and media strategy for the advert, which will be supported with digital retargeting and local PR activity.

The ad brings to life Good Energy’s premium heat pump installation offering, providing customers with a fully in-house expert service from design through to installation and on to aftercare, ensuring that switching to a heat pump is hassle free.

This professional campaign titled 'New TV advert promises 'hassle free' heat pumps' was published in United Kingdom in October, 2023. It was created for the brand: Good Energy, by ad agency: McCann Bristol. This Content medium campaign is related to the Public Utility industry and contains 1 media asset. It was submitted 6 months ago.


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