Description
We made pictures of actual Peruvian trees with no photoshop or any intervention at all, to portray that we’ve been fighting with menaces such as terrorist violence and corporate greed with commitment to the nature as our only army. For 25 years, keeping our trees asthey are and as they should stay.
This professional campaign titled 'Nature has an army' was published in Peru in February, 2012. It was created for the brand: SPDA, by ad agency: FCB. This Print medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 12 years ago.
Credits
Advertising Agency: Mayo Draft FCB, Peru
Executive Creative Director: Humberto Polar
Art Director: Humberto Polar & Ivan Tahara
Copywriter: Humberto Polar
Retoucher: Gabriel Capurro