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WWF

Nature doesn't need this redesign

Schools: Escola Cuca Cásper Líbero

Description

Many brands use wild animals in their logos. Also, their logos usually get more minimalist with each redesign.
In this campaign, we paid attention to endangered species and we showed that in nature less is not more.

This student campaign titled 'Nature doesn't need this redesign' was published in Brazil in January, 2022. It was created for the brand: WWF, by ad schools: Cásper Líbero and Escola Cuca. This Print medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted 3 months ago by Art Director: Gabriel Santos of SUNO United Creators.

Credits

Art Director: Gabriel Santos
Copywriter: João Eustachio
Instructor: Filipe Sanches

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