When life throws you off balance, insurance is the wheel that keeps your finances rolling.
When life catches fire, insurance is what keeps your finances from burning out.
Description
In Colombia, people are not accustomed to purchasing insurance, and during unexpected moments, their savings can also suffer.
Bancolombia and Sura helps its clients understand the importance of protecting themselves and their finances with insurance during unforeseen times.
This professional campaign titled 'More than insurance' was published in Colombia in June, 2025. It was created for the brand: Bancolombia, by ad agency: Sancho BBDO. This Digital, OOH Outdoor, and Print media campaign is related to the Finance, Health, and Insurance industries and contains 2 media assets. It was submitted 6 months ago by Photographer: Francisco ¨P8¨ Giraldo of P8 STUDIO.
Credits
DGC: Daniel Álvarez
BUSINESS EXECUTIVE: Juan Camilo Trujillo
HEAD OF BUSINESS: Maryory Montañez/ Sergio Estupiñán
BUSINESS LEAD: Ana Carvajal
BUSINESS OPERATION MANAGER: Daniela Tique
CLIENT MANAGER: Daniela Osorio
CREATIVE DIRECTOR: Marcela Zapata
COPYWRITER: Javier Chacón
ART DIRECTOR: Juan Nicolás Duarte
PRODUCER COMPANY: Mi productora
PHOTOGRAPHER: Francisco ¨P8¨ Giraldo
RETOUCHER: Jossilab
