Description
Women are often pressured to conform to many uncomfortable societal constructs. As times change, women have broken boundaries and redefined what it means to be a woman. Yet, as they do so, society still finds ways to label them as 'misplaced.'
For this year’s International Women’s Day, we decided to challenge the idea that women are misplaced simply because they don’t conform to societal norms. A woman belongs wherever she places herself.
This professional campaign titled 'Miss Placed' was published in Zambia in March, 2025. It was created for the brand: X3m Ideas Zambia, by ad agency: X3M Ideas Zambia. This Digital medium campaign is related to the Agency Self-Promo industry and contains 8 media assets. It was submitted 9 months ago by Art Director: Sheu Sodiq of X3m ideas.
Credits
Advertising Agency: X3M Ideas Zambia, Lusaka, Zambia
Managing Director: Adenike Odutola
Head of Creative: Sodiq Sheu
Head, Brand Management: Osamu Iyamu
Art Director: Musamba Mwape
Copywriter: Joy Opene-Terry, Ese Grege
Digital Team: Grace Mwamba, Gracia Ntambwe
Brand Manager: Monica Musonda
