Description
Burger King turned a universal gesture of love into a delicious little conspiracy: are those hands making a heart, or are they secretly holding a Whopper?
With “Love or Whopper,” the brand playfully hijacked the most emotional celebration in the game and transformed it into a debate fans could instantly understand, question, and share. Once you see it, you can’t unsee it.
This professional campaign titled 'Love or Whopper' was published in Mexico and United States in June, 2026. It was created for the brand: Burger King, by ad agency: Conill (Publicis Groupe). This 360°, Film, and OOH Outdoor media campaign is related to the Food industry and contains 4 media assets. It was submitted about 16 hours ago by Creative: Nicolas Soto of Mccann.
Credits
Anunciante: Burger King
Marca: Campaña Burger King - Love or Whopper
Producto: Burger King
Agencia: Conill Advertising
Presidente: Anabel Ordonez
CCO: Veronica Elizondo
CSO: Laura Semple
Director Creativo Ejecutivo: Sebastian Garin
Director Creativo: Nicolas Soto,
Director Creativo: Alejandro Egozcue
Redactor: Tomás Alzamora
Director de Arte: Hannah Mullahy
Jr. Graphic Designer: Ella Mason
Director General de Cuentas: Emily Preciado
Supervisor de Cuentas: Miriam Torres
Associate Resources Director: Nora Puig de la Bellacasa / Senior Project Manager: Sofia de la Cruz
Director de Producción: Carlos Barciela / Asociado: Diana De La Parra
Strategy Director: Ethan Aliste / SVP Director of Sports & Entertainment: Carlene Rowe
SVP/Director of Team, Content, and Platform Mobilization: Sandy Mayer / Management Supervisor, Sports and Entertainment: Steve Mak
Productora: The Maestros
Realizador / Director: Nysu
Productor Ejecutivo: Martin Feuerstein
Post-producción: Harbor Pictures
Color: Billy Hobson
Editor: Harbor Pictures - Pablo Colella
Realizador de Animación: Fede Dams
Director de Fotografía: Pau Muñoz
Música: Agosto Music & soundcraft
Sonido: Barking Owl
Audio: Harbor
