It’s a phenomenon as old as time: We crave what we can’t have. And during a hard lockdown when every restaurant is closed, that’s our favourite fast food. To support South Africans during this Whopperless time, Burger King decided to censor all its ads. Why? To reduce cravings, of course.
This professional campaign titled 'Lockdown Whopper®' was published in South Africa in April, 2020. It was created for the brand: Burger King, by ad agency: Publicis. This Digital medium campaign is related to the Food industry and contains 3 media assets. It was submitted almost 3 years ago by Account Director: Marcia Relling of Saatchi & Saatchi Cape Town, South Africa.
Advertising Agency: Saatchi & Saatchi, Cape Town, South Africa
Managing Director: Quinton Luck
Chief Creative Officer: Jonathan Beggs
Creative Director: Stephanie Symonds
Art Director: Caroline Michie
Copywriter: Michelle Marais
Account Director: Marcia Relling
Account Manager: Clementine Mojapelo
Senior Strategist: Devin Ross