ADVERTISING

Dove

Lines of Joy

School: Miami Ad School

Description

To celebrate the 20th anniversary of Real Beauty, Dove aimed to inspire women to feel more positive about their appearance and to broaden the definition of beauty in our society. We decided to create a campaign to transform the fear of wrinkles into a reminder of joy.

This student campaign titled 'Lines of Joy' was published on June 06, 2024. It was created for the brand: Dove, by ad school: Miami Ad School. This Digital and OOH Outdoor media campaign contains 5 media assets. It was submitted 2 months ago.

Credits

Advertising Agency (School): Miami Ad School
Art Director: Emilia Manzanilla
Copywriter: Madelayne Meza & Bea Ytuarte

ADVERTISING

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