Description
Wild Fi agency has carried out the "Libertadoras" campaign “to present a new perspective on Uruguayan history based on the active role of 20 women in the country's struggle for independence.
“We can’t change history but we can tell the right one.” This was the starting point for the Uruguayan initiative “Libertadoras” (Spanish word for female liberators), which aims to present a new perspective on national history based on the active role of women in the country's struggle for independence.
This professional campaign titled '“Libertadoras”' was published in Uruguay in December, 2023. It was created for the brand: Museo Histórico Nacional y Museo Blanes, by ad agency: WILD Fi. This Integrated medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted over 1 year ago.
Credits
Agency: Wild Fi
Advertiser: Museo Histórico Nacional y Museo Blanes
Campaign Title: “Libertadoras”
CCO: Juan Pablo Álvarez
Director of Operations: Valentina Negreira
ECD: Germán Ferrés
Creative Director: Gastón Garrido
Client Partner Director: Agustina Seitún
Art Director: Bruno Spagnuolo
Business Intelligence Director: Lil Larroque
Creative Designer: Agustina Mantovani
Creative Designer: Sofía Armas
Creative Copywriter: Maite Spinelli
Motion graphics: Maite Martínez
Strategy Director: Micaela Pfeffer
Influencer Manager: Valentina Morosini
Social Manager: Paula García
Artist: Noe Cor
Production Company: Oriental Films
Sound Editing: La Mayor
