Description
It doesn’t take a lot to help someone. Even if you don’t think you’re up to it, you’d be surprised by how simple it is to level up your skills and support a friend. To promote Jack.org’s youth mental health initiative, Be There, Rethink created a series of short online videos that show young people unlocking video game–style achievements for practicing small, simple gestures to support friends who are struggling with their mental health.
This professional campaign titled 'Level Up Your Support Skills' was published in Canada in May, 2021. It was created for the brand: Jack.org, by ad agency: Rethink. This Digital medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted about 2 years ago.
Credits
Advertising Agency: Rethink, Vancouver, Canada