Pepsi ran a brand awareness campaign to reinforce its connection to a young audience with music by engaging its audience through a bot for Messenger, resulting in a 5-point increase in awareness.
This professional campaign titled 'Let's Sing' was published in Thailand in April, 2019. It was created for the brand: Pepsi, . This Digital medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted over 3 years ago.
Advertising Agency: mint, Bangkok, Thailand
3D Artist: Wiracha Nontagangit
Special Effect Producer: Keetapol Boonprachak
Animator: Kunrached Mahasom
Executive Producer: Pattareeya Chanchaisri
Creative Strategist - Facebook: Jirat Arinrith
Creative Agency Partner - Facebook: Asawan Rojmethatawee
Developers: Pornchai Rungsirijaratthong, Santichai Ornsung
Art Director: Patchayaeak Kaewpuchaikul
Copywriter: Nattasak Kijbamrung
Creative Director: Nopparak Iamwansan
Ecd: Kitti Ngamlertsirikul
Csd: Peeraya Leelachart
General Manager: Thitirat Tantirittisak