Fake Agenda



Everyone knows that Brazilians love football and a passion for international championships, has become part of the fans' routine. Through a tool that allows the user to add appointments to any online calendar such as Google Calendar and Outlook, Pepsi created the invitation for a "Very Important Meeting" that takes place precisely during game times. "The idea is not to encourage people to miss important meetings, but to bypass those meetings that could be an email".

This professional campaign titled 'Fake Agenda' was published in Brazil in May, 2021. It was created for the brand: Pepsi, by ad agency: This Digital medium campaign is related to the Non-Alcoholic Drinks industry and contains 2 media assets. It was submitted over 1 year ago by Account Director: Monica Gelbecke of Fbiz.


Advertising Agency: Fbiz, São Paulo, Brazil

Maria da Penha ...


iStock Essentials

Close-up Shot Golden Liquid Spla...

Artist: Taigashots

iStock Signature

SLO MO LD Bubbly liquid being po...

Artist: simonkr

iStock Signature

Production line of carbonated dr...

Artist: graphixel

iStock Essentials

Passing Generic Canned Drinks

Artist: RockfordMedia

iStock Signature

Pouring cola into high drinking ...

Artist: invizbk

iStock Essentials

Top view close up footage of a g...

Artist: movideo

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.