Description
A client from the healthcare sector had approached Happy Humans for an Onam campaign that resonates strongly with the target audience. From the outset, our creative team was particular about conceiving a campaign that stood out from the regular campaigns of hospital brands. After a series of fruitful brain storming sessions, we zeroed in on the thought: ‘ആരോഗ്യകരമാകട്ടെ ആഘോഷങ്ങൾ / Let Celebrations Stay Healthy’ — a campaign brought alive through the presence of King Mahabali, the most integral part of Onam festivities.
The light-hearted approach to a message-oriented campaign struck a chord with the target audience and reasserted the brand’s positioning as a companion who one looks up to for all the matters regarding health.
This professional campaign titled 'Let Celebrations Stay Healthy' was published in India in August, 2025. It was created for the brand: Medical Trust Hospital, by ad agency: Happy Humans Communication Solutions. This 360° medium campaign is related to the Health industry and contains 6 media assets. It was submitted 2 months ago by Communication Expert: M M Anees of Happy Humans Communication Solutions.
Credits
Advertising Agency: Happy Humans Communication Solutions
Production Company: Happy Humans Communication Solutions
COC: M M Anees
Art Director: Anjana PR
Copywriter: Rishikesh G Bhat, Kavya Harikuttan
Designer: Midhun TR
