ADVERTISING

Description

For the Fall/Winter 2019 season, renowned Greek brand Kalogirou presents a campaign of high aesthetic value emphasising on timelessness and luxury. A “visual melody” drawing from European cinema and the French Nouvelle vague, unfolds through the lens and art direction of Greek photographer Yannis Bournias. As the leading high-end shopping destination in the Greek market, Kalogirou creates an identity that conveys its values to its fashion-conscious audience. Escaping the narrow confines of a linear narrative, the images hint to cinematic stills that narrate stories of a city with no beginning, middle or end. As chaotic and unconventional as the birth of a great love story or a unique idea, these ‘top floor’ scenarios, the whispers and music that echo in the neoclassical building, find a woman and man with timeless style and incomparable elegance in the heart of Athens, as told in magazine ads and the Fall/Winter 2019 video.

This professional campaign titled 'L’Appartement' was published in Greece in October, 2019. It was created for the brand: Kalogirou, by ad agencies: Filippos Fragkogiannis and Karlopoulos&Associates. This Design, Film, and Print media campaign is related to the Fashion industry and contains 6 media assets. It was submitted over 1 year ago.

Credits

Advertising Agency: Karlopoulos&Associates
Art Director: Filippos Fragkogiannis
Photographer: Yannis Bournias

Fundación Cardi...
Warped Cigars

ADVERTISING

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