ADVERTISING

sidequest

it’s good, Try it

Agency: Tokairo

Description

A whimsical launch campaign for three new Side Quest flavors: Blueberry, Tangerine, and Peach. Each film asks a different person what the flavor tastes like, then dives into their completely unhinged imagination: surreal, funny, cinematic, and impossible to explain.
The whole idea creates FOMO around one simple truth: taste is personal, weird, and hard to describe. So instead of over-explaining it, we let people spiral.

This professional campaign titled 'it’s good, Try it' was published in United Arab Emirates in May, 2026. It was created for the brand: sidequest, by ad agency: Tokairo. This Film medium campaign is related to the Drinks (Non Alcoholic) industry and contains 3 media assets. It was submitted 1 day ago by Creative & Film director: tarek hakeem of Tokairo.

Credits

Agency & Production: Tokairo
Creative & Film director: Tarek hakeem
3D Director: ahmed Hakeem
Post production: 3-toes

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