It Could Be Avoided

Agency: Havas


The brand Zensex for the day of AIDS, wanted to pronounce with a shocking print that generates awareness when people dont use protection, in this case, not using condoms.

This professional campaign titled 'It Could Be Avoided' was published in Peru in November, 2018. It was created for the brand: Zensex, by ad agency: Havas. This Print medium campaign is related to the Health industry and contains 3 media assets. It was submitted over 3 years ago.


Advertising Agency: Havas, Lima, Perú
Creative Directors / Copywriters: Waldir Marquez, Rómulo Martinez
Art Director / Illustrator: Cristian Ramos
Illustrator: Jonathan Pomacanchari



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