On the occasion of its 25th anniversary, DoDo celebrates its origins and returns to the enchanting Seven Colored Earths of Mauritius. A homage to the charming island that was once home to the Dodo – symbol of uniqueness and unmistakable personality that has been inspiring the Brand’s signature creative vision and charming jewelry since 1994. We go back to the origins, where it all has begun, through an integrated and cross country campaign to continue telling DoDo’s story from print to PoP and last but not least on digital assets like Instagram, Facebook, Newsletter, Website.
This professional campaign titled 'Institutional Campaign DoDo' was published in Italy in September, 2019. It was created for the brand: Pomellato, by ad agency: White Red & Green. This Integrated medium campaign is related to the Fashion industry and contains 7 media assets. It was submitted over 4 years ago.
Advertising Agency: White, Red & Green Milano, MILANO, Italy
Creative Director: Paola Manfrin
Art Director: Margherita Baudà
Copywriter: Ludovica Botti
Photography: Lisa Carletta