Description
3km of writing in every pen, unchanged since 1950, sold in the billions and recognised in MoMA’s permanent collection... 'Inkredible'.
Our latest for BIC Cristal Original.
This professional campaign titled 'Inkredible' was published in Australia in December, 2025. It was created for the brand: BIC, by ad agency: The Reactor. This Digital, OOH Outdoor, and Print media campaign is related to the Household Products, Office Equipment, and Personal Accessories industries and contains 8 media assets. It was submitted 4 days ago.
Credits
Advertising Agency: The Reactor
Creative Director: Nick Brown
Art Director: Luke Rigby
Art Director: Nathan Tighe
Copywriter: Angus Smallwood
Copywiter: Nick Brown
