India on Watch

The Kerala to Kashmir project for Samsung Watch was one of those campaigns that demanded both scale and sensitivity. As part of the India on Watch series, STOM Productions executed five films across some of the most visually and logistically diverse terrains in the country, from the beaches of Kochi and the hills of Vagamon to the tea estates and peaks of Munnar, and finally the valleys of Kashmir and the cold stillness of Dal Lake. Each film was shot with real travellers and influencers, not actors, with every location bringing its own weather, terrain, cultural context and production challenge. The task was to create a series that felt immersive and real, while integrating the Samsung Watch naturally into each journey as a companion for movement, exploration and discovery. For us, the project was a reminder of what we love most about production: taking a strong brand idea into the real world, staying agile on ground, and still coming back with films that feel cinematic, human and true to the place they were born in.