Awareness campaign to highlight the fact how irritating the use of mobile phones while driving is: like the person on the phone is sitting directly on your lap blocking your sight.
This professional campaign titled 'In Your Way' was published in Germany in May, 2020. It was created for the brand: Johanniter-Unfall-Hilfe e.V., by ad agency: WEFRA. This Print medium campaign is related to the Health and Public Interest, NGO industries and contains 3 media assets. It was submitted over 2 years ago by Executive Creative Director: Patrick Ackmann of WEFRA LIFE.
Advertising Agency: WEFRA LIFE, Neu-Isenburg, Germany
Executive Creative Director: Patrick Ackmann
Photographer: Manuell Barth
Postproduction: Jan Krebs
Make-Up: Anne Regensburger
Copywriter: Mark Miller