Showing the two sides of healthcare in one shot In order to promote the new 'Hybrid Healthcare Services' by Meuhedet, BBR Saatchi & Saatchi & director Shushu E. Spanier created a crafty ad With a two-sided set and two-sided wardrobe, in order to show The two ways that consumers can enjoy healthcare services- By going to the clinic or simply chat with the doctor on a video chat.

This professional campaign titled 'Hybrid HealthCare' was published in Israel in September, 2019. It was created for the brand: Meuhedet Healthcare Services, by ad agency: Saatchi & Saatchi. This Film medium campaign is related to the Health industry and contains 2 media assets. It was submitted over 4 years ago by Writer, Director: Shushu E. Spanier of BBR Saatchi & Saatchi.


Advertising Agency: BBR Saatchi & Saatchi, Tel-Aviv, Israel
Director: Shushu E. Spanier
Production Company: Jimini Creative
DOP: Lal Otnik
Steady Cam Operator: Daniel Hanit
Art Director: Joseph Zerroya
Chief Producer: Kobi Hoffman
Executive Producer: Noa Aviani
Line Producer: Liat Amar
Production Manager: Iris Bezalel
Post production manager: Orit Pinco
1AD: Shabtai Yitzhak
Assistant Photographer / Focus Fuller: Nimrod Golan
DIT: Shay Ben Arieh
Key Grip: Golan Kwiat
Grip: Ronan Yahalomi, Nir Harrari
Gaffer: Lior Peri
Best Boy Gaffer: Tsuki Lester
Electrician: Nadav Dasberg
Production assistants: Didi Raviv, Roee Abergel
Wardrobe Stylist: Limor Moshe
Hair & Makeup artist: Dorit Cohen
SFX: Itsik Pinhas
Set Dresser: Noa Wilf
Art assistants: Shahar Frenkel, Doron Kaner
Recorder: Dawn French
Soundman: Shahar Zarfati
Editors: Nati Yehezkel, Rotem Gabay
Water girl: Revital Goichrach
Casting Director: Rutie Blum
Actors: Oren Dessau, Bar Teher
Narration: voiceprousa
Post production: Broadcast
Creative director: Daria Belov
Online: Ivan Disenko, Artium Blikowski, Amnon Kotler, Igor Mishchenko
Sound: Abby Sunshine
3D: Yaniv Gurley
Golan Shabiro
Production Manager: Erez Kedem
Producer: Orien Hai
CEO: Ben Muskel
Chief Creative Directors: Yaron Perel, Idan Regev
Creative Director: Kobi Cohen
Creatives: Kobi Lavi, Omri Zidon, Guy Amiel, Itamar Paradny
VP client directors: Aviv Benzikri, Lee Bryn
Account Supervisors: Rotem Mizrachi, Sivan Bar Dagan
Account Executives: Hila Rahimi, Tye Schreiber
VP Strategic planning: Yossi Joe Baruch
Senior Strategic planning: Sivan Ramati Ivash
Production manager: Iris Yisraeli
Producers: Tali Sasson, Nurit Rimon
Traffic: Ronit Doanis
Studio Manager: Yaron Keinan
Studio Traffic: Gabi Levi Elkayam
Studio designers: Noam Carmel, ‏‏Robert Mizikovsky, Sharon Zisling, Zehava Gonen Greenberg, Chen Graizman, Masha Varshitsky, Jenny Gindus, Eyal Vinitzer, Idan Peretz, Daniel Shavit, Yulia Sashko


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