Hunger Monster

Agency: DDB


A monster that is always creeping in at night, when all restaurants are closed and nothing can help it but some delicious McDonald's meal. That is the Hunger Monster. And to help people fight it, McDonald's started McNight in Brazil, a special deal only valid during the night time.

This professional campaign titled 'Hunger Monster' was published in Brazil in October, 2018. It was created for the brand: McDonald's, by ad agency: DDB. This Print medium campaign is related to the Food industry and contains 2 media assets. It was submitted over 5 years ago.


Advertising Agency: DM9DDB, São Paulo, Brazil
Creative Director: Adriano Alarcon, Victor Sant'anna
Art Director: Maicon Pinheiro, Luiz Duarte, Gustavo Frazão
Copywriter: Alexandre Freire, Paulo Costa, Mario Lins
Illustrator: D'Avila Studio

Abierto GNP Seg...


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