Description
How to do your Best for the Best Burger in town…
We have “no words”, to describe our new work for McDonalds Cyprus and the talented creative team of TBWA\Entelia. The new campaign for the world’s leading fast food brand, is all about making what’s perfect, even “perfecter”. Our commitment to creating inspiring and influential images, paired up with this fresh creative idea, allowed us to really shine new light on the way we shoot commercials in Cyprus.
The client’s three-word statement (HOTTER, JUICIER, TASTIER) was our team’s inspiration to make sure that the production would convey the meaning, not just via the script, but also through our sharp, flavorful and sexy imagery. This Ad was made to match the industry’s global production values, making everything look hot, juicy and of course tasty, just like our client’s all new beef burgers.
We’re proud to have collaborated with the award-winning Greek Director, Vasilis Bourandas and the “magician of light”, Giannis Georgiou. SEMIO’s team, rose up to the challenge and performed a cinematic miracle, supporting the best from start to finish.
Enjoy responsibly ;)
This professional campaign titled 'Hotter, Juicier, Tastier Burgers' was published in Cyprus in February, 2023. It was created for the brand: McDonald's, by ad agency: TBWA\Entelia. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 1 year ago.
Credits
Concept/Creative Direction: Louis Katsantonis
Brand Leader: Sodoulla Georgiou
Strategic Direction: Nicoletta Vlasiou
Production Company: SEMIO Productions
Executive Director: Pavlos Neocleous
Executive Producer: Alexia Makrides Neocleous
Production Manager: Christiana Kafaridou
Production Coordinator: Elena Asaelof
Post-Production Manager: Tony Sorokos
MGFX Animator & Colourist: Connie Constantinou
Motion Designer: Myria Adamou
Senior Editor & Sound Designer: Giorgos Panteli
Director: Vasilis Bourantas
Director of Photography: Giannis Georgiou
Art Director: Lisa Tsouloupas
Casting: Cast Agency
Casting Director: Julia Constantinou
Stylist: Andrea Hadjinicola
Make Up Artist: Anastasia Vanelli
Hair Styling: Sotiris Foiniris
