Gonna Live! / Svetielko Nadeje
Description
SITUATION
There are many organisations in Slovakia dedicated to helping children with cancer. However, only Svetielko nádeje (Light of Hope) provides both hospital and specialised palliative care through nighttime emergency visits.
INSIGHT
Nightlife became the central theme of our campaign. While we usually associate it with parties and fun for young people, for sick children and teenagers, “nightlife” is not about entertainment, but about the hope of surviving until the next day.
IDEA
In Slovakia, young people shout before going out: “Ideme žiť!” – “We are gonna live!” We gave this well-known party chant a new, literal meaning: let’s make it through the night and live to see a new day.
This professional campaign titled 'Gonna Live!' was published in Slovakia in February, 2026. It was created for the brand: Svetielko nadeje, by ad agency: THIS IS LOCCO. This Film medium campaign is related to the Health, Other, and Public Interest industries and contains 1 media asset. It was submitted about 1 hour ago by THIS IS LOCCO.
Credits
Advertising Agency: THIS IS LOCCO, Bratislava, Slovakia
Production Company: Revers Films, Bratislava, Slovakia
Brand: Svetielko nádeje
Creative Director: Martin Polakovič, Juraj Kováč
Strategy Director: Juraj Kováč
Account director: Dominika Bobulová Ivaničová
Account manager: Patrícia Juríčková
Copywriter: Martin Polakovič, Erik Oravec, Matúš Igaz, Tomáš Klas
Art Direction: Peter Kubaľák, Dominik Mičuda
Director: Petr Simon
DOP: Marián Ontko
Music: Oliver Fillner
Voice: Terezka Šusteková
Executive Producer: Maroš Milčík
Line Producer: Viktória Cintulová
1st AD: Petra Vavrová
Costumes: Natália Uherová
Make up: Karolína Horecká
Choreography: Melánia Ondrejčíková
Edit: Marek Bihuň
Grading: Karol Cybulski, Harbor Picture Company
Music & Sound Design: Oliver Fillner
1st AC: Rafael Skurka
2nd AC: Rado Novosad
Video operator/DIT: Marek Skurka
