ADVERTISING

Visa

Go back to Pompeii

Agency: TBWA

Description

To raise awareness of Visa's sponsorship of the Pompeii exhibit at our National Museum, we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution made sure nobody could miss our message.
Advertising Agency: TBWA\Tequila, Auckland, New Zealand

This professional campaign titled 'Go back to Pompeii' was published in New Zealand in March, 2010. It was created for the brand: Visa, by ad agency: TBWA. This Ambient medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 12 years ago.

Credits

Executive Creative Director: Andy Blood
Creative Director: Guy Roberts
Art Director: Tamryn Kerr
Copywriter: Michael Goldthorpe
Producer: Mark Paisey
Retouchers: Paul Hewson, Grant Allen
Account Manager: Sam Attenborough

Vitta Farma

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