Ghar ka Kaam, Sab ka Kaam. (Housework is Everyone's Work)
Agency: Restless@Magiccircle
Description
How often do we use the word “help” without thinking about what it really means?
This Mother’s Day, it’s time to stop helping her but starting taking charge because household chores aren't one person’s job, it belongs to everyone.
This Mother’s Day, take collective responsibility with Philips India.
This professional campaign titled 'Ghar ka Kaam, Sab ka Kaam. (Housework is Everyone's Work)' was published in India in May, 2026. It was created for the brands: Philips and Versuni, by ad agency: Restless@Magiccircle. This Digital and Film media campaign is related to the Electronic Devices, Electronics, Technology, and Household Products industries and contains 1 media asset. It was submitted 2 days ago by Executive Creative Director: Akshit VS of Restless@magiccircle.
Credits
CCO: Dheeraj Renganath
COO: Ashit Chakravarty
Head of Strategy: Angira Lahiri
ECD: Shray Chawla & Akshit VS
Creative Team: Natwar Singh, Rishabh Kapoor, Naman Khajanchi, Rupanshi Chitransh
Account Management: Kathakali Chatterjee, Siddhant Dutta , Pulkit Sejwal
Production House: Emotion Pictures
Director: Amrit Raj Gupta
Executive Producer: Rajat Gulati and Samvedna Anand
Producer: Prasanna Shetty
Versuni India
Brand Lead: Loveleen Kaur
CMO: Pooja Baid