People listen to the radio instead of Spotify in their cars, since the road isn’t the best place for mobile discovery. So to enhance the driving experience, Spotify will release car air fresheners, inspired by its top artists and podcasts, that use Spotify Codes to unlock secret playlists.
This student campaign titled 'Freshen Your Drive' was published in United States in May, 2020. It was created for the brand: Spotify, by ad school: Miami Ad School. This Digital medium campaign is related to the Music industry and contains 6 media assets. It was submitted over 3 years ago by Landon Watnick.
Advertising School: Miami Ad School, Miami, United States of America
Art Director: Landon Watnick
Copywriter: Hatem El Akad