Fork - English version
Fork - French version
Description
Catelli draws us all into the world of pasta with an imaginative claymation spot called “Fork”. The 30-second spot celebrates the creativity and fun of their all-natural dry pasta in the imaginary world of Catelli Pastaland. The video features an uplifting and lively soundtrack from Grayson Music as a claymation farm made up of fields of spaghetti, penne-shaped crops, and trees laden with pasta stars showcases the diversity of pasta options that Catelli serves up on a plate. Created by LG2, the ad is meant to evoke the humble, handmade quality of the product as seen through the wonder and fantasy of a child’s imagination at the dinner table.
This professional campaign titled 'Fork' was published in Canada in December, 2022. It was created for the brand: Catelli, by ad agency: Lg2. This Film medium campaign is related to the Food industry and contains 2 media assets. It was submitted about 1 year ago by Vendryes: Catherine of LG2.
Credits
Vice-President, Executive Creative Direction: Chris Hirsch & Nellie Kim
Vice-President, Strategy: Keith Barry
Vice-President, Client Services: Shelly-Ann Scott
Creative Direction: Jeff Cheung
Copywriting: Shea Banting Hallford, Devin Brunn
Art Direction: Laurissa Mallen, Jennifer Szilagyi
Strategy: Erin Guertin
Client Services: Stuart Milligan, Krista Findlay, Sann Mehta, Kaitlin Buttrum
Production Direction: Carren Sauder
Agency Production : Ella Kovacs, Trisha Dela Cruz, Christine Malacas, Michael Oshell
Production House / Production: Little Giant
Sound Studio / Engineering: Grayson Music
Music: Grayson Music
2D and 3D Animation: Little Giant
