Alaska Milk Corporation

First Christmas

Agency: MullenLowe Group


This is a story of a Filipino family facing a Christmas that’s a little different this year. See how the family’s heirloom recipes made with Alaska Milk help bring back the joy of the season.

This professional campaign titled 'First Christmas' was published in Philippines in October, 2018. It was created for the brand: Alaska Milk Corporation, by ad agency: MullenLowe Group. This Content medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted almost 5 years ago.


Advertising Agency: MullenLowe Philippines, Makati City, Philippines
President / Chief Creative Officer: Leigh Reyes
Executive Creative Director: Abi Aquino
Creative Director: Roman Carlo Olivarez
Copywriter: Colleen Legaspi
Art Director: Iya Parungao
Director of Brand Planning: Viboy Palillo
Client Services Director: Aimee Sarmiento
Deputy Business Unit Director: Mel Jimenez
Account Director: Pat Juat
Junior Account Manager: Josh Walo
Digital Director: Shiela Tiongco
Head of Social Media / Content: Raffy Bariso
Community Manager: Celine Tila
Business Development for PR: Joel Quizon
Production House: Straight Shooters
Broadcast Producer: Jhohanna Hukom
Film Director: Joel Ruiz
Post Production: Contagious

AA Charitable T...


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