Maison Grise

Fear Windows

Agency: Rethink


Halloween is the time of year when we decorate our homes to frighten passersby, so to highlight the real horrific reality of women and children victims of domestic violence, La Maison grise turned windows into terrifying scenes of marital abuse.

This professional campaign titled 'Fear Windows' was published in Canada in October, 2022. It was created for the brand: Maison Grise, by ad agency: Rethink. This OOH Outdoor medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 1 year ago by Creative Director: Xavier Blais of Rethink.


Advertising Agency: Rethink, Montreal, Canada
Chief Creative Officer: Aaron Starkman
Executive Creative Director: Xavier Blais
Art Director: Mathieu Lacombe
Copywriter: Charles Côté
Account Manager: Gabrielle Bergeron
Producer: Annick D'Auteuil
Director: Jean-François Sauvé
Online: Étienne Bergeron


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