The big challenge was to emerge with maximum respect for the history and the feeling among fans of PAOK in conjunction with the need to modernize the presence of the club in order to meet European standards. Within this construction of plexiglass we put a piece of living history of PAOK, a piece of the Toumba stadium. And above the printed promise and the image of a new era, the new logo.
This professional campaign titled 'Fan Merchadising' was published in Greece in January, 2015. It was created for the brand: PAOK FC, by ad agency: Admine. This Direct medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted about 8 years ago.
Advertising Agency: Admine, Thessaloniki, Greece
Creative Directors: Nickolas Moustakas, George Zografos
Art Director: Christos Sidiropoulos
Copywriter: Kyveli Kardasi
Photographer: Panagiotis Hatzis
Additional credits: Andreas Kiritsis