Description
This concept positions eXtra as the original founder of the Mega Sale in the Saudi market, celebrating 20 years since the first Mega Sale in 2006. The campaign highlights how Mega Sale has evolved over the years while remaining deeply connected to Saudi customers and their lives.
The idea emphasizes ownership and authenticity reflects that Mega Sale started with us and grew with the Saudi community.
Core Message
For 20 years, Mega Sale has been part of Saudi shopping culture.
Before anyone else, we started it. And we continue to lead it.
This professional campaign titled 'eXtra Mega Sale 2026 ( It started With Us!) ' was published in Saudi Arabia in April, 2026. It was created for the brand: Extra, by ad agency: eXtra. This 360° medium campaign is related to the Electronic Devices and Electronics, Technology industries and contains 5 media assets. It was submitted about 5 hours ago.
Credits
Company: eXtra (United Electronics Co.)
Creative Director : Ahmed Elramlawy
3D Artist : Islam Abdel Dayem
3D & Motion Artist : Karim Mousa
Head of Marketing : Amr Ibrahim