Electric Crowd

School: Miami Ad School


Near the main stage of the festival, a kinetic flooring will be installed to use the kinetic energy generated by steps and jumps and transform it into real electrical power.

This student campaign titled 'Electric Crowd' was published in United States in January, 2018. It was created for the brand: Desperados, by ad school: Miami Ad School. This Experiential medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted about 6 years ago.


Advertising School: Miami Ad School, USA
Art Director: Marcelo Shalders
Copywriter: Nellie Santee


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