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A story that begins in the cinema, and ends in real life

Description

A story that begins in the cinema, and ends in real life

This professional campaign titled 'El Viaje' was published in Ecuador in December, 2022. It was created for the brand: Ronald McDonald House Charities, by ad agencies: Paradais and Paradais DDB. This campaign is related to the Health industry and contains 1 media asset. It was submitted over 1 year ago by Director Creativo: Sergio Moraga of Paradais DDB.

Credits

Agencia: Paradais DDB
VP: Agustín Fébres-Cordero
Planning Director: Ricardo Medina
CCO: Andrés Celis
Creative Director: Sergio Moraga
Art Director: Francisco Félix
Copywriter: Kharyme Simon
Cine Director: Andrés Hidalgo.
Director of photography: Elias Llanos.
Executive producer: Andrea Santos, Cynthia Vera.
Sound production: Air Music
Original Idea: Sergio Moraga, Gabriela Chavarría
Cast: Doménica Centeno, Irene Flores
Producer: Doménica Gómez
Production assistant: María José Zurita
Locator: Ruddy Pesantes
Casting: Daniel Morales
Assistant camera: Daniel Aroca, Diego Coello
Gaffer: Rubén Córdova
Technicians: Vicente Pesantes, Yorman Tumbaco, Leonardo Jijava
Technical team: Cine Assist
Edition: Sebastián Freire
Colorization: Ana María Ormaza
Musicalization: Juan Zevallos
Driver: Javier Aucancela, Fabricio Pillajo

Special thanks to: Parroquia Monte Sinaí, Parroquia Los Lojas y Cooperativa de Transporte Escolar e Institucional

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