The campaign reproduces famous tourist attractions with real size images. The out of home action created by Publicis has the goal to arise the curiosity and the desire to travel, emphasizing the magnitude of monuments like the Eiffel Tower, the Liberty Statue and the Coliseum.
This professional campaign titled 'Eiffel Tower, Coliseum, Statue of Liberty' was published in Brazil in May, 2017. It was created for the brand: CVC Travel, by ad agency: Publicis. This Print medium campaign is related to the Hospitality, Tourism industry and contains 3 media assets. It was submitted over 5 years ago.
Advertising Agency: Publicis Brasil, São Paulo, Brazil
Creative Directors: Hugo Rodrigues, Domenico Massareto, Marcelo D’Elboux
Illustrator: Gelmi Estúdio de Arte
Creatives: Fred Gerodetti, Paulo Damasceno
Account Managers: Marcos Vinicio, Gabrielle Ogawa
Planning: Eduardo Lorenzi, Bibiana Lopez
Media: Miriam Shirley, Andrea Veronezi, Raquel Mattoso, Mariane Franzim
Traffic: Rose Ramalho
Post-production: Casa Vaticano
Print: Pro-solution Impressão Digital
Final Art: Murilo Madázio
Art Buyer: Selma Momosse
Production: Rita Vilarim, Renan Sales