Tapping into the ardent football fan-base in India, a first-of- its-kind AR app on the game of football was created to engage with them, by leveraging the partnership between Apollo Tyres & Manchester United.
This professional campaign titled '#EarnTheJersey' was published in India in June, 2017. It was created for the brand: Apollo Tyres, by ad agency: WATConsult. This Digital medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 5 years ago.
Advertising Agency / Tech Development House: WATConsult, Mumbai, India
Strategy: Surbhi Arora, Arnab Karmakar
Vice President, Operations: Faisal Haq
Group Account Manager: Chanda Sarma
Tech Lead: Santosh Bhagat, Avinash Tiwari, Amit Shetye
Client Servicing: Mukul Bisht, Amitabha Sen, Sarthak Shah
Copywriter: Megha Marwah
Designs: Cyril Jose, Ajeyshwar Dayal