According to the World Health Organization smoking is the main cause of inevitable death worldwide and it is considered one of the greatest challenges for public health of the modern world. So, we aimed to show that the smoking affects physical performance, especially in bed and leads to make a person infertile.
This student campaign titled 'Draw The Line : Don't Smoke' was published in India and United Kingdom in October, 2022. It was created for the brand: NHS, by ad school: Freelance. This Design, Outdoor, and Print media campaign is related to the Public Interest, NGO and Tobacco industries and contains 1 media asset. It was submitted 6 months ago by Copywriter: Arun Anoop.
Copywriter: Arun Anoop
Designer: Arun Anoop