Description
Directed by Roni Kleiner
Agency: Bruckner Yaar Levi
This commercial for PassportCard, a leading travel insurance company, celebrates the unforgettable experiences we should never miss on our holidays. The brand’s promise is simple: you can travel with peace of mind, knowing PassportCard is always there to take care of you.
The film was crafted with a distinctive and innovative production technique. Its unique visual concept shows extreme vacation activities—skiing, surfing—but without the people in them. By removing the travelers from the scenes, the film highlights the essence of experiences we long for, and the fear of missing out if something prevents us from enjoying them.
At its heart lies a fresh and unique rendition of Édith Piaf’s iconic song, which elevates the storytelling and reinforces the spirit of adventure.
A bold visual and emotional statement, the commercial captures the essence of traveling without fear—because with PassportCard, you’re free to enjoy the moments that truly matter.
This professional campaign titled 'Don't give up your dream' was published in Israel in July, 2025. It was created for the brand: PassportCard, by ad agency: Bruckner Yaar Levi. This Digital and Film media campaign is related to the Travel and Tourism industry and contains 1 media asset. It was submitted 3 months ago by film director: Roni Kleiner.
Credits
Directed by Roni Kleiner
Agency: Bruckner Yaar Levi
