12 April is the International Day of Human Space Flight in dedication of the first manned space flight by Yuri Gagarin. Brand Mitch&Me (dogs shampoo) decided to remind people they forgot that dogs were the first to make spaceflights, the first to walk in space, and who knows what else they did the first?! Also we wanted to remind everyone names of those who flew into space before man. Many of them never came back.
This professional campaign titled 'Dogs were the first' was published in Russia in April, 2021. It was created for the brand: Mitch&Me, by ad agency: Jekyll&Hyde. This Print medium campaign is related to the Pets industry and contains 1 media asset. It was submitted almost 3 years ago by Mikhail of Jekyll & Hyde .
Advertising Agency: Jekyll&Hyde, Saint-Petersburg, Russian Federation
Creative Director: Mikhail Rakov
Art Director: Anton Rusanov
Copywriter: Mikhail Rakov
Manager: Elena Palamarchuk