It's Tasty! directed by Paris El-Said
It's So Good! directed by Paris El-Said
It's Tasty! directed by Paris El-Said
Description
A pair of playful, visually striking commercials set inside a stylized studio world crafted entirely from biscuit, an environment that feels rich, textured, and irresistibly appetizing. The space is minimal yet tactile, designed to immerse the audience in the product’s delicious world from the very first frame.
Within this unique setting, characters engage in sharp, snappy dialogue as they casually taste biscuits, treating the experience with understated seriousness and simplicity. The tone is clean, witty, and confident, allowing the product to remain the hero.
As each tasting unfolds, one thing becomes immediately clear: when a biscuit is exceptionally good, when it delivers that unmistakable taste and satisfaction—there’s only one explanation. You know it’s Papadopoulou.
This professional campaign titled 'How Good Is It?' was published in Greece in February, 2025. It was created for the brand: Papadopoulou, by ad agency: Soho Square Athens. This Content, Digital, and Film media campaign is related to the Food industry and contains 3 media assets. It was submitted about 2 hours ago by Director: Paris El Said.
Credits
Director: Paris El-Said
Director of Photography: Evangelos Polychronopoulos
Ad. Agency: Soho Square Athens
Production Company: Boo Productions
Executive Producer: Iraklis Mavroeidis
Producer: Stella Tsikrika
Production Manager: Thodoris Paravas
1st Assistant Director: Georgia Katsiri
Art Director: Olga Brouma
Styling: Danae Papaioannou
Casting Director: FIN Casting
Makeup Artist: Nicoleta Drougka
Hair Stylist: Ioanna Hadjiconstanti
Editor: Vasilis Tsoukalas
Colourist: Andrei Gordeev
