Gyumri Beer


Agency: Zuck Independent Agency


2020 has been pushing humanity since the beginning of the year, and now we all going through hard times. On the other hand, each bad situation has its endpoint at which good things begin as the taste of a beer after foam disappears. That's why we have decided to put that insight into an advertisement for Gyumri Beer. Difficulties are temporary. Be patient and wait for the right moment because, in the end, everything is gonna be fine.

This professional campaign titled 'Difficulties' was published in Armenia in June, 2020. It was created for the brand: Gyumri Beer, by ad agency: Zuck Independent Agency. This Integrated medium campaign is related to the Alcoholic Drinks industry and contains 3 media assets. It was submitted almost 4 years ago by Creative Director: Ashot Hovakimyan of Zuck Independent Agency.


Advertising Agency: Zuck Independent Agency, Yerevan, Armenia
Creative Director: Ashot Hovakimyan
Copywriter: Ani Asatryan
Copywriter: Suren Asryan
Art Director: Arman Ghazaryan
3D Designer: Mohsen Fatemian
Designer: Robert Hovhannisyan
Head Of Digital: Tigran Parseghyan
Account Manager: Davit Kostanyan
Project Manager: Davit Gharibyan

Fundación MAISA


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