Vladimir, a visually impaired guide, conducts city tours and gifts a unique experience developing human potential. We created a website that connects the guide and users who want to acquire new experience. The website reflects the name of the project: like people with visual impairment, we dive into the world of sounds that we feel only through physical activity. Every real-life step of a user brings up an action on the mobile website. Website interaction can be also done with voice. Users add real city sounds into their cart in order to book a trip with an extraordinary guide.
This professional campaign titled 'City Tours' was published in Russia in November, 2019. It was created for the brand: Trip in the Dark, by ad agency: Voskhod. This Digital medium campaign is related to the Professional Services, Public Interest, NGO, and Recreation, Leisure industries and contains 7 media assets. It was submitted over 3 years ago by PR-manager: Daria Korchak of Voskhod.
Advertising Agency: Voskhod, Ekaterinburg, Russian Federation
Creative Director: Andey Gubaydullin
Creative Digital Director: Dmitry Maslakov
Digital Art Director: Anna Maslyakova
Tech Lead: Vasily Tsykin
Digital Designer: Lilia Zagidullina
Music: Slava R
Sound Design And Mastering: Mikhail Kokorin
Photographer And Operator: Aleksey Udartsev