Logo Design 1
Logo Design 2
Logo Design 2
Package Redesign stage 1
Package Redesign stage 2
Package Redesign stage 3
Bag Redesign stage 1
Bag Redesign stage 2
Bag Redesign stage 3
Jacket Redesign 1
Jacket Redesign 2
Jacket Redesign video
Description
Insight: People expect things to last forever
Big Idea: Making chanel deteriorate over time
Execution: Make fashion products, that Chanel is known for, decompose during usage to show how the products are not only sustainable but how things do not last forever
This student campaign titled 'Chanel Unraveled' was published in United States in June, 2026. It was created for the brand: Chanel, by ad school: S.I. Newhouse School of Public Communications. This Design and Digital media campaign is related to the Fashion industry and contains 12 media assets. It was submitted 1 day ago.
Credits
Advertising Agency (School): S.I Newhouse School of Public Communications
Art Director: Luena Tavares Leitao
Instructor: Mel White
