Our modern way of life keeps pushing us: Bigger, better, more successful and more self-optimized. Under this constant pressure we don’t find to ourselves anymore. With the traditional german outdoor wear from Schöffel we can step out of this treadmill. Far out enough to find a clearer perspective on our life. And the way we really want to live it.
This professional campaign titled 'Campaign With a View, Protein Drink, Campaign With a View...' was published in Germany in November, 2012. It was created for the brand: Schoeffel, by ad agency: Ogilvy. This OOH Outdoor medium campaign is related to the Fashion industry and contains 5 media assets. It was submitted over 11 years ago.
Advertising Agency: Ogilvy, Germany
Chief Creative Officer: Dr. Stephan Vogel
Creative Directors: Helmut Meyer, Nico Ammann, Lothar Mueller
Copywriters: Lothar Mueller, Martin Gillan
Art Directors: Nico Ammann, Till Schaffarczyk
Photographer: Uli Wiesmeier
Creative Planning: Thomas Strerath, Larissa Pohl, Magnus Höltke
Account Management: Christian von Dewall, Sarah Nawroth
Advertiser's Supervisor: Corinna Umbach