In a super exciting branded content format, Truecaller introduced their all new Call Reason feature. The films show two scenarios where accepting or declining a call can change your life in a flash! Crafted in an archetypal, bollywood-esque style, these films guarantee edge-of-the-seat entertainment to keep the audience hooked. The Call Reason feature is cleverly weaved into the storylines to announce it's arrival in the mobile world.
This professional campaign titled 'Call Reason Stories' was published in India in December, 2020. It was created for the brand: Truecaller, by ad agency: Wirality Media. This Content medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted over 1 year ago by Head of Digital : Karan Verma of Wirality Media.
Advertising Agency: Wirality Media Private Limited, Bangalore, India
Ceo: Saanand Warrier
Idea & Creative Head: Sourya Bhattacharjee
Account Head: Karan Verma
Writer-Director: Pranav Harihar Sharma