Nothing is Hidden

School: Helwan University


We were asked to choose a service and make Ads for it, I chose this subject because in my opinion it is an important service that provide us with information about strange mobile numbers which can help us to know who is calling. This campaign refers to the function of truecaller which is finding mobile number details globally. The concept here is transform the top cover of closed tightly objects into glass so you can see what is inside this object, which refers to the truecaller function.

This student campaign titled 'Nothing is Hidden' was published in Egypt in December, 2018. It was created for the brand: Truecaller, by ad school: Helwan University. This Print medium campaign is related to the Electronics, Technology and Professional Services industries and contains 4 media assets. It was submitted almost 5 years ago.


Advertising Agency: Faculty of Applied Arts, Helwan University, Cairo, Egypt
Creative Director: Mohammad Ardsh
Art Director / Copywriter / Illustrator: Trese Girguis Samir
Additional credits: Ramy Kenawy


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