Description
We know that Aussies love eggs. They’re healthy, versatile and, at times, decadent. However, outside of breakfast, people don’t necessarily think of eggs when it comes to snacks, lunch and dinner.
That's why the creative platform, 'Bring the Bright' elevates the use of eggs within a broader range of meal occasions by encouraging Aussie households to brighten not only their meals, but their entire family’s demeanour thanks to the flavour and rich nutrients packed inside eggs.
This professional campaign titled 'Bring The Bright' was published in Australia in September, 2023. It was created for the brand: Australian Eggs, by ad agencies: Connecting Plots and Infinity Squared. This Digital, Film, and OOH Outdoor media campaign is related to the Food industry and contains 6 media assets. It was submitted about 1 month ago by EA & Communications Manager: Danielle Taylor of Connecting Plots.
Credits
Client: Australian Eggs
Managing Director: Rowan McMonnies
Marketing Manager: Becky Vila
Manager, Communications & Engagement Projects: Kelly Seagrave
Creative Agency: Connecting Plots
Co-Founder & CEO: Tom Phillips
Co-Founder & CCO: David Jansen
Creative Partner: John Gault
Senior Art Director: Jonti Groth
Senior Copywriter: Craig Rosenthal
Strategist: Jessica Brackstone
Client Service Director: Emma McJury
Account Director: Roshani Mehta
Senior Integrated Producer: Rachel Smith Heffernan
Creative Operations Director: Sarah Miller
Design Director: Blair Palmer
Senior Designer: Kubi Vasak
Senior Motion Graphics Designer: Vickie Rodriguez
Production Company: Infinity Squared
Director: Richard Vilensky
Executive Producer & Managing Director: Erin McBean
Senior Producer: Louella Campbell
Producer: Katie Dorman
Editor & Online: Alek McKenzie
Colourist: Marcus Timpson
Audio Production: Smith & Western Sound
Stills Production Company: Photoplay
Photographer: Mark Clinton
Retouching: Alexander Reznick
Media Agency: UM
PR Agency: Liquid Ideas
