Believing in Miracles
Description
Disbelief. Utter shock. Astonishment. Whatever you choose to call it, Minnesota Vikings fans had Minneapolis Miracle fever after Stefon Diggs caught the game-winning touchdown during the Divisional Playoff game against the New Orleans Saints on January 14, 2018. With phones in their hands and hope in their hearts, Vikings fans around the world captured their emotional reactions to the unbelievable Minneapolis Miracle play. The viral video trend was so instantaneous that the Minnesota Vikings digital team began compiling reactions right away. The result? A fan appreciation video for the record books. The team created a sharable video that would forever commemorate the unwavering fan support for the Vikings throughout the season.
This professional campaign titled 'Believing in Miracles' was published in United States in January, 2018. It was created for the brand: Minnesota Vikings, . This Digital medium campaign is related to the Sports industry and contains 1 media asset. It was submitted about 6 years ago.
Credits
Executive Vice President, Chief Marketing Officer: Steve LaCroix
Vice President of Content and Production: Bryan Harper
Executive Director, Digital & Innovation: Scott Kegley
Social Media Manager: Felicia Johnson
Social Media Coordinator: Zach Royse
Producer: GH Ridpath
Sound Editor: Alex Miller