Description
In Peru, it is estimated that 41% of women choose not to return to work after becoming mothers due to the incompatibility between keeping their jobs and fully embracing motherhood. With this campaign, we aim to raise awareness about something that should be seen as completely normal.
This professional campaign titled 'Being a mom' was published in Peru in May, 2026. It was created for the brand: Gerens, by ad agency: Fosbury Latam. This Print medium campaign contains 3 media assets. It was submitted about 18 hours ago.
Credits
CLIENT: GERENS
General Manager: Rodrigo Prialé Zevallos
Commercial Consultant: Yeny Macedo
Head of Marketing: Alfonso Prialé Zevallos
Marketing and Digital Jair Barreto Prialé
AGENCY: Fosbury LATAM
CEO: Jonathan Davey
Chief Creative Director: Andrés Narvarte
Chief Art Director: Manuel Sauri
Creative Copywriter: Oscar Alarcón
Junior Creative Copywriter: Isabel Cohaila
Art Director: Fernando Bazan
Senior Graphic Designer: Geoffrey Candela
Planning and Accounts Director: Diana Mandujano
Senior Brand Supervisor: Miluska Venancio
Brand Supervisor: Lissette Menacho Murillo
Brand Consultant: Sofía Benites Vidal
Content Director: Camila Aguirre Kuoman
Head of Content: María Alejandra López
Content Manager: Lucía Alvitres
