Description
Anmol Industries championed inclusivity with its heartfelt campaign #HarPalAnmol, raising awareness about Vitiligo and celebrating the festival’s true essence—embracing everyone with open arms. Conceptualized and executed by Meraqi Digital, the initiative partners with Indian Vitiligo Association and Kayakalp Global to amplify the message of acceptance and togetherness.
This professional campaign titled 'Bane #HarPalAnmol, Jab Holi Ho Sabke Saath' was published in India in March, 2025. It was created for the brand: Anmol Biscuits, by ad agency: Meraqi Digital. This Content, Digital, and Film media campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted 9 months ago by Ankit Saraf of Meraqi Digital LLP.
Credits
Agency - Meraqi Digital
Producers - Snehja Sanganeria and Ankit Saraf
Account Director - Aastha Jhunjhunwala
Scriptwriter - Smriti Iyer
Creative Lead - Nishkarsh Sachdeva
Graphics and Design - Hamzah Saud, Sudip Halder and Sourav Ruidas.
Social Media Team - Sakshi Maheshwaria and Prerna Jaiswal
Media Strategy - Akash Kumar, Sneha Dutta Tapaswi, Aniket Shaw
Production House - Chiclet Films
Director - Sourav Mukherjee
Producers - Abhrajit Bhattacharyya & Arijit Bandhu Ghosh
Creative Director - Altamash Hamid
Associate Producers - Sagnik Biswas and Rajdeep Ghosh
DOP - Shaan
Editor - Rani Bed Banshi
Sound Design and Music - Sumit Nandi
Cast - Dipanwita Nath, Hrilina Majumder, Shreyanshi Banerjee, Aarvi Saha, Naira Agarwal